Being a parent is already hard. The feeding at weird hours, the tantrums, the bouncing a crying little one on your knee…

None of that even includes all of the things you need to buy to take care of your kids. Wipes, lotions, diapers, oh my—how do you know which one is best? It’s all so overwhelming. And expensive.

Good thing our favorite celebrity couple has just come out with an awesome solution. Kristen Bell and Dax Shepard have just launched Hello Bello, a plant-based baby products line that includes high-end baby products, but on a low budget, with the goal to make premium baby products affordable for all parents.

The Hello Bello collection includes an assortment 10 baby products, including diapers, wipes, bath products, hand sanitizer, sunscreen, laundry detergent, and much more.

The products will be sold at Walmart nationwide, which means super low prices all the time. Prices range from a low of $1.88 to a high of only $23.94 (with the majority under just 8 bucks).

For any parents who’ve ever picked up a $40 bottle of baby shampoo and raised an eyebrow, you’re going to appreciate this line—especially since it was made with you in mind.

“As a mom of two, I know how beautifully messy parenthood can be, and that’s why we created Hello Bello—a line of premium, super-effective baby care products to take care of your kids from head-to-butt-to-toe,” said co-founder Bell in a press release. “Our products are fresh and fun. More importantly, we use plant-based ingredients and organic botanicals that are better for our kids and better for our world.”

“We know parenting is hard enough as it is,” said co-founder Shepard. “Parents shouldn’t have to choose between what’s good for their baby and good for their budget. That’s why we couldn’t ask for a better exclusive retail partner than Walmart, who is making it possible for us to offer premium products at a non-premium price.”

The Hello bello baby products are truly one of a kind. The diapers don’t have any chlorine, artificial fragrances, or any of the other junk regular diapers come with, plus they contain a new absorbent technology able to absorb more than 50 times their weight in fluid.

The baby wipes use a fragrance-free, hypoallergenic, and over 99% water formula with aloe and chamomile, so it’s perfectly gentle and soothing on your baby’s you know what, but also good for them too.

The body lotion is made with organic jojoba and sunflower seed oils. The shampoo and body wash has organic aloe vera, calendula, avocado, and cucumber extracts. The bubble bath has zero phthalates, parabens, synthetic fragrances or dyes.

Literally everything is made to a high quality, but sold at a low price—it’s almost hard to believe it’s true!

To learn more about their new Hello Bello brand and products, check out the video below.

What do you think of this new baby line from Kristen and Dax? Would you ever buy these plant-based products for your baby?