Company Shames Applicant Who Posted a Bikini Photo on Social Media, and It Blows Up in Company’s Face
When most people apply for a job, they submit their resume along with a cover letter. In some instances, applicants may also submit additional information like samples of their work. In the world of social media marketing, that could include links to their social media accounts.
When Emily Clow applied for a job at a company called Kickass Masterminds, the company scrolled through her social media accounts and found a photo Clow had posted of herself wearing a bikini. They thought the picture was unprofessional and didn’t want to give her the job in part due to the photo. Instead of simply deciding not to hire Clow, they decided to make an example of her and shame her in their Instagram stories.
@kickassmasterm pic.twitter.com/rhVUhMTsZg
— Emily Clow (@emilyeclow) October 1, 2019
Clow was baffled by the company’s behavior, which she thought was extremely unprofessional, and she wasn’t the only one. Michaela Okland, whose Twitter account @SheRatesDogs has 358,000 followers, stood up for Clow and caused the story to go viral.
This girl applied for an internship at a company, and they put up this screenshot of her in a bikini on their company Instagram, publicly telling everybody they wouldn’t hire her because of this photo. pic.twitter.com/aRQF7CqfSF
— SheRatesDogs (@SheRatesDogs) October 1, 2019
Since the story went viral, Kickass Masterminds changed their social media accounts to private and even blocked access to their website with a message saying it’s under construction. Yet, the company refused to apologize to Clow or acknowledge that they had done anything wrong.
Many people have been bashing the company, especially considering how ironic the company’s actions are considering how the company describes itself.
this is fucking hilarious, considering pic.twitter.com/dmjABdm4s3
— Emily Clow (@emilyeclow) October 1, 2019
This is the most ridiculous thing I’ve ever read. You dodged a bullet!! Although you should write them a thank you letter after this gets you a much better job. Lol
— Abbey 💋 (@Just_Abbey) October 1, 2019
I’d love to know EXACTLY how you spend your “personal time” makes you so “unprofessional” IMHO. Their handling of your Insta photo was disgusting. What does #kickassmasterminds market anyway? BTW are they allowed to hijack your photo w/o permission?
— Lisa Raymond (@LisaRaymondAZ) October 3, 2019
they’re called kickass masterminds and they use terminology like “ballsy”, “ass”, and post pictures of themselves holding the middle finger up but they draw the line at you wearing a bikini…..? smells like misogyny or jealousy
— 𝖋𝖎𝖓𝖆𝖑 𝖌𝖎𝖗𝖑 🔪 (@barelygoth) October 1, 2019
Do you think Kickass Masterminds was in the wrong? Do you think posting bikini pictures on social media means someone is unprofessional?